SOCIAL MEDIA MARKETING
Turn your brand image into a personality!
What is SMM and why it's splendid
Using a social media platform like Twitter, Instagram or LinkedIn to reach a larger audience of your brand is what social media marketing (SMM) constitutes today.
Once an informal self-serve option in digital marketing, social marketing is now vital, especially as it offers the potential to sharpen data-driven strategies in marketing's favour. Other reasons why SMM is popular include better traffic, better conversations and the power of 'being there'.
Is your SMM solution making you happy?
Although easy to use, social media marketing calls for a formal approach to attract fresh leads consistently. Social media advertising requires budget planning and content-based strategies cantered around a data-driven understanding of user preferences.
Besides conversions from social platforms, here's why you should think about SMM solutions seriously - search engines like Google take social brand presence into account for ranking your web pages when it comes to unpaid (organic) search results.
In some cases, brands spend a high amount on social ads, and yet miss out on reaching the right site browsers in the end. It happens either due to lack of data or the means to interpret it with the help of a social media consultant. Such deficiencies affect the progress of your organization. They limit your ability to get business from a larger pool of web users.
Among social media marketing strategies, one of the key techniques is social media advertising. It speeds up your brand exposure and helps you get to a stage where you touch the right nerves for building social presence. However, this needs heavy support from analytics reporting tools.
Any real benefits of SMM?
Social media is the best place to develop a personality for your brand. By partnering with social media marketing companies, you enter a world of user data . You get to know what they prefer, whom they admire, which brands they promote - and a lot more!
A social media marketing strategy is based on the ability to capture impressions from people who are most likely to spend on your products and services. Digital Expo takes a data-driven approach to ensure you make the most of it through our SMM services. Social marketing is not just about being social, but being better at assessing your scope, and aligning your idea of 'what is social media marketing' with the right channels, user segments and business goals.
The Digital Expo process - what makes us 'click'?
Digital Expo uses bespoke strategies with experienced professional consultants to provide social media marketing services in an innovative way - we respond to your needs with results.
We promote your content, products and enhance your social personality to start digital trends. Digital Expo captures well-defined target markets and makes sure that SMM strategies produce profitable solutions. Thanks to a heavily information-driven marketing process that defines Digital Expo!
Based in Melbourne, Australia, Digital Expo has specialised services worldwide and focuses on local as well as global markets.
Twitter marketing
Getting more people to know your brand is important - whichever online marketing plan you choose. However, it is important to identify where you have the biggest scope and Twitter might be it! With its number of users almost touching half a billion, Twitter makes for a marketer's paradise.Know More
LinkedIn marketing
Graphics for quote with face: Laura Ramos from Forrester says, “Business buyers don’t buy your product; they buy into your approach to solving their problems.”Instagram promotions
Even if you looked up social media tips for business somewhat recently, you may have been surprised to see Instagram social media marketing strategies. However, this platform has people throng! And, it speeds up interaction.Know More
How it works
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What a cracking business!! Digital Expo certainly puts in the hard yards to improve our business every month and increase our exposure online. All of the staff at Digital Expo are extremely responsive and cooperative with a non savvy online marketer like me and helped to put all of our campaigns on the next level. I would recommend any business needing help to give Digital Expo a shot!
The Sposa Group
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Since the internet was invented I have had a few million people tell me that they could get my business on page one of Google. Of course not everyone can be on page one or it would have to be a very big page. The guys at Digital Expo, designed my user friendly web site, helped me to build it and have since been working to get all my key words to page one or very close.They have helped me with other internet problems which were not under their control and proven that they will go the extra mile. I could not recommend anyone more highly for their knowledge and service when it comes to web site management and optimisation.
SW Kitchens
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I have been working with Nathan from Digital Expo for the past four months on my website. All I can say is what great person to have on your side when it comes to on line marketing. He continually comes up with marketing options that are innovative, functional and actually do work. I can honestly report that from the time I started with Digital Expo and Nathan the leads and orders to the website have increased by 52% and this is only in 3 to 4 months. Further Nathan has always made himself available whenever I call with web issues and is very prompt in solving problems. Thank you Nathan for your great work and thank you Digital Expo. Highly recommend them.
T Shirts Direct
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These guys will tell you how it is and how to fix it, very innovative out of the box thinkers that can turn your business around.
Global Gear
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Our dealings with Digital Expo have been great. They spent time researching our brand and products, and made realistic claims. I would not hesitate to recommend them, and will use them again for future projects
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